Digg

From time to time at Digg we see speculation on our traffic based on "estimated data," and ominous prognostication of what it means. But the story is pretty different if you're looking at the actual data.

In the interest of transparency, here's the last 6 months of our actual monthly unique visitors straight from Google Analytics:

Note this is worldwide traffic; visits from the United States over this period are consistently 50% (49.57% in October)

Some other stats while we're at it:

* Digg Newsrooms have been in beta for a month and we are seeing great response - In particular page views per visit are up 3x versus classic Digg.
* We're seeing dramatically higher engagement from our Facebook fans, with users coming from Facebook spending an average of 15 minutes on site as compared to 10 minutes for other logged in users.
* On mobile, we’ve seen a 23% increase in daily users since the launch of our revised iOS app with Newsroom integration.
* 51% of our traffic is direct. That metric can be a tricky one to measure correctly if you aren't careful - we are. That means 13 million times every month someone types Digg.com into a browser.

We know there is a long road ahead to make Newsrooms the best place on the web to find news on any topic. But according to our users, it looks like we’ve taken the first step in the right direction.